VDZ innovates itself: the new knowledge portal and a strong corporate design.

As part of our brand and design consulting, we spent the past 18 months developing VDZ's new brand and designing a new corporate design. At the heart of the corporate design is a typeface family created especially for VDZ, whose design is visually inspired by the test cube, a classic VDZ testing method.

In addition, an innovative digital knowledge portal has been developed, which now stands at the centre of the association's brand communication. The heart of this portal is an extensive knowledge database with more than 10,000 subpages, comprising technical articles, publications, events, training courses and much more. This comprehensive resource serves members and interested parties alike as a source of information on all aspects of the cement industry.

To ensure ease of use, a new design system was created and a powerful search function was implemented. This enables efficient navigation through the wealth of information.
Another important building block is the careers portal, which provides information on the wide range of job openings. We have also integrated a dedicated digital knowledge magazine, where all the association's key information is presented and published in an engaging way.
The entire user interface design was developed in line with the VDZ corporate design and is accessible on all digital devices.

We are proud to have played a major part in this important project for VDZ, and we are convinced that the new knowledge portal will make a significant contribution to strengthening communication and knowledge transfer within VDZ.