Brand identity for developer and project developer Paschertz

Property developer and project developer Paschertz recently entrusted us with the strategic repositioning of its brand.

12.6.2019

Paschertz Grundstücks GmbH has commissioned us with the strategic repositioning of its brand – from an analysis through to the corporate design and the website.

Anyone who commissions W. Paschertz Grundstücks GmbH gets everything from a single source: after purchasing a plot of land or a property, the team finds a suitable interested party, then takes over all the planning for the new build or conversion on their behalf and, thanks to a large network of partners, also takes care of the final implementation. To now communicate on a visual level the comprehensive range of services that the family business, now in its second generation, has built up over the years, we were commissioned with the realignment of the existing brand. A workshop with the management and all employees has already taken place, and its results serve as the basis for our further strategic planning.

Founded in 1982, Paschertz Grundstücks GmbH initially focused solely on selling plots of land. Today, the company, with more than 40 employees, not only acquires properties but also supports its customers in finding and renovating them.