W&V Reports on the New Bahlsen Design
12.2.2016
W&V reports on the new Bahlsen corporate design.
Article (excerpt) published on W&V Online, February 2016
“For a traditional brand like Bahlsen, a new corporate design is a big step. Especially when the logo captures the founder's signature and stands for a promise of quality. Accordingly, this step was prepared intensively.”