A Factor for Success: Collaborative Working on Shared Software Platforms
27.2.2024
Our agency has now been around for over 20 years, and time and again we have considered how to exchange data and information effectively with our clients. Even 20 years ago, the age of fax and post was of course already over; data and information were mainly exchanged by email. But how do you keep track of dozens of emails? Assigning them to individual projects is difficult, and emails usually go to a single person. What happens if that person is not there?
And so, almost 7 years ago, we set out to find suitable alternatives and came across the tool Asana. Besides Asana, there were and are of course other good tools such as Trello, Monday etc. But what exactly makes these tools stand out? They offer a user-friendly interface that allows us to organise tasks, set deadlines and review the progress of a project.
Collaborative Working
By integrating our clients into Asana, they can take part directly in the process, assign tasks, give feedback and follow progress in real time. This seamless collaboration promotes efficient communication and ensures that everyone involved is always on the same page.
The clear structure of these tools also allows us to keep track of complex projects and make sure that no tasks are overlooked. The commenting and discussion functions within the platform make it easier to exchange ideas and feedback quickly, which leads to better collaboration and ultimately to better results.
It's Even Fun
Overall, using a shared platform for collaboration with our clients has proven extremely beneficial and contributes significantly to the success of our projects. Even if the odd client sometimes has to be convinced that such an approach is more effective than traditional email traffic. There is a lovely anecdote about this: one of our favourite clients – who was very sceptical at first – said after a while, word for word: “This really works well via Asana and is even fun now!”